Tuesday, 24 December 2013

Systematic Web Design Can Result A Cool Makeover For Your Travel Site

Looks could kill, but the usability shouldn’t occupy the backseat either. Your travel oriented site needs to maintain a fine balance of these two, only to foster a traveler’s mind to pack the baggage and go for the expedition. People coming to your site have a lot of expectations-some are looking for information about the tourist location to be visited, some are browsing for booking information, few people would be interested to know about the updates on transports available, and the list will go on. Needless to say, the concerned web page design needs to fit a multitasking role to match such a diversified demand portfolio.

Cascading Style Sheets (CSS) can be given the importance

Ability to change one specific element by altering single piece of the entire coding, rather than rewriting the entire page-CSS offers this unique advantage to you. Besides, web design jobs riding on this facility allow HTML tag setting, in order to avoid browser compatibility issues.

A picture is worth of thousand words

Comprehensive website design techniques know the importance of a hi-definition, professionally photographed image to catch the attention instantly. Let your travel oriented site get this technical upper hand as well, and insertion of photos featuring picaresque locations will get the job done. Of course you can employ filters and other techniques to turn it eye candy, besides setting as the perfect background.

Tell them a story

Mere descriptions of the tourist locations aren’t likely to draw attentions, can think about submitting the true stories of real customers, use catchy narratives, slideshows etc. Bottom line is simple; this is the place on earth worth the client’s visit and your platform is the most bankable option to take the visitors there.

Think about flash elements

A gallery of flash photos, trip videos, intelligent use of animated features, 3D design-Flash has its kitty full of options to reshape your travel site. Let your visitors have a joyride with these showcasing elements, alongside promoting the hospitality facilities offered by you or the allied entities.

Integrated social presence


Utilization of social media platforms to attract newer customers has become a common strategy, why should your site lag this benefit? Stud your page with one touch icons taking the visitor directly to your social media profiles. Simultaneously, the business pages maintained at other social networking sites should have the provision to take users directly to your home page.

7 Benefits of CSS3 and How Singapore Website Designers Work Better

There is various reasons why Singapore website designers are making their mark in their business of website designing. Modern day designing of websites works mainly on CSS3 and HTML5, a coding language which creates the total impact of the website. So, what makes CSS3 more beneficial than their earlier versions? Mentioned below are the 7 benefits of using and learning CSS3:

1. Faster Websites

With the help of CSS, the HTML pages are smaller sized and hence, the downloading time gets faster.

2. W3C Recommendation

The W3C standards recommend CSS as its core elements. This allows the CSS-styled websites to agree to the current standards of W3C. Most of the HTML tags are no longer used by older browsers. Some even do not support the XHTML and hence web designers use CSS3 for styling the content.

3. Edits Easily

CSS can be edited infinitely and hence, this can be used in styling the look of the pages without changing the contents in it.

4. Easily Controllable

CSS can separate how the page looks by moving the instructions of the page styling into centralized location. The style could be there in the internal head area of a web page design or in-line to the code. It could also be located in the external area with which the rest of the pages in the site are linked. This is the most useful method in working with CSS3.

5. Forever in Trend

The contents are styled semantically by CSS. This makes fewer requirements of styles than that of the HTML tags. CSS3 allows website designers to redefine the colors, styles and fonts of a tag without disturbing the main content.

6. Extra Codes Not Needed

One can use the CSS to style the complete look of objects, images, texts and positions of these objects in the website. This feature can reduce the requirement to code which is needed to display objects on the web page.

7. Updating is Easy

As CSS takes less time to update and implement than other styling techniques, hence, it is a more affordable solution than the older styles. The old way needed hand editing of the simplest of changes by visiting each page individually. With CSS3 one change can be applied across all the pages in the website design.

Most of the website designer Singapore have learnt to use the CSS3 in their styling and are giving better results. Not that other designer are not aware of CSS3, but, with an edge over the aesthetics of designer, Singapore web designers definitely stand a better chance and are making the most out the latest technology.

Thursday, 12 December 2013

The Three Musketeers Of Website Design Elements To Watch Out For

Considering the cut throat competition that your commercial site is about to face from the global competitors, need of the hour is to ask your appointed web designer to come up with something that makes the web page a standout from the crowd. Sticking to the latest trends is a nice option to result that much needed makeover to your site, and you are lucky to have some killer concepts in this regard to edge out the competition level. A standard website design company, for all implied reasons stays updated with these latest idea, now it’s your turn to make most of these opportunities.

  1. Flat has replaced skeuomorphism :  Give the credit to Apple’s emergence to popularize skeuomorphism, that particular web designer element used for resembling real time objects related with the image you are working on. Think about going through a newsstand on your newly bought iPhone set, and it will get accompanied with a set of timber textures, 3D shadows, and images of few most popular magazine editions at the backdrop. That used to be the trendsetter, but Microsoft’s brain child user interface called Metro changed the game by introducing Flat designs, referring simplistic, usable designs with better clarity. This design is devoid of those 3D shadows and other real life object elements, and deals with essential features only.


  2. Emergence of dynamic grid layouts : Yet again, the credit goes to Microsoft’s “Flat” designs to earn popularity for dynamic grid like layouts available for website. The trend is expected to come up with few more changes, but insertion of content matter into differently sized squared boxes is going to be the key web page design element for the future. The application of rollover effects is certain to make the web page further eye candy.


  3. Intelligent use of photos, text fonts and whitespaces : Latest web page design concepts are stressing on innovative applications like usage of colorful and large images as the background.  Hard-hitting punch lines displayed in jumbo-sized texts should perfectly complement those images displayed, and leave many whitespaces to enhance visibility of the typography shown up on the page.

Saturday, 30 November 2013

Essential Things to Remember in Making E-Commerce Web Design

The main focus of your online business is your online store. There would be customers from around the world trying to log in at different times of the day. This necessitates the e-commerce web design to be fresh, easy to operate and providing easy navigability. You are making your store available 24*7 even when you are not available. To enable a better shopping experience for your customers, you need to take care of e-commerce website design and increase sales.

Make a website which is user friendly

An eCommerce web design which is user friendly enables the user to easily work through the pages. The customer would require working though a site which appears good and professional has proper functionality and can be easily navigable.

In terms of appearance, the website should be something which attracts customer’s attention. It should have a simple style which does not disturb the user’s attention from the purpose, have buttons which are easily accessible, images which are both attractive and of quality. The logo should be able to brand your business better.

The functionality is one very important aspect of a website. You should not be putting in broken links or links to irrelevant pages. All the buttons, links as well as other elements should be functioning well without creating hassle for the user. Avoid keeping too many buttons and procedures, it irritates the user. Your customer will think twice before buying from your site the next time if there are too many buttons that he/she has to work for the purchase.

As an e-commerce web design, you need to carefully consider your website’s navigation. Smooth navigation through the pages, the customer should not have to look for icons and tabs to find what he/she is searching is very important for the website to work well. Pages which break up while opening or take the customer through other pages, which is not what the customer is wishing to find at that time, can irritate the customer and discard the website.

To create a good user experience, you need to remember that your e-commerce website design is to attract a handsome customer base and not distract them.

Features Present In B2B Ecommerce Website Design

Unlike other commercial sites, business to business eCommerce website design requires a special attention. Yes, it’s true that you are to stick to the basics and make it user friendly, still the approach is somewhat different from any other sites or online platforms to conduct transactional and related activities. B2B platform results feasible transaction between two business organizations operating within the same supply chain excluding the final consumer, for instance the payment made by the retailer to the distributor. The transactional volume is way heftier than its business to consumer counterparts, simply because the entire cycle of payment and delivery involves numerous sub components, each characterized with its comprehensive financial value. Since it involves a series of actions, the appointed web development company for designing the concerned pages is required to stick to certain core features.

In fact, such assignments handled by a web design company in Singapore or any others territories help you meet one more crucial aspect. Considering the emergence of social media boom, almost all the companies engaged into online business to business activities are keen to exchange trade related communication via this platform. In fact, effective eCommerce web design can enable them communicate with the core customers as well.

The following are the crucial features to be included in a standard ecommerce website used for B2B transactions:

  • Placement of search browser on the right hand side of the page displayed
  • Use of information rich slideshows
  • Broad sized menus
  • Image centric navigability
  • Separate menus indicating one touch social media tabs and news feeds
  • Facilities to limit search within specified country domains and preferred language
  • User friendly customer interaction button
  • Appropriate use of graphics to highlight promotional elements like company logo
  • In case the page is too elaborate, placement of “ back to top” button
  • User friendly navigation system, directly linking to the desired page
  • CTA buttons in a visible manner, and so on

Nevertheless, you aren’t supposed to forget the importance carried by originality of the design. The page displayed shouldn’t be a copy of the other entities offering the same service like you do. Keep innovating and look for newer trends, but make sure that these features are in sync with the company or brand image.

Monday, 11 November 2013

Three Elements That Make For the Best Ecommerce Website

The rapid growth of internet has made evolvement of eCommerce popular. If you want to maintain your top position in the world of online sales and marketing, then you need to have a team of highly qualified and experienced marketing professionals to support your business. With the recent economic scenario, it is natural that you would want to cut down on the cost of keeping a full time employee to look after this aspect. So, it is wise to find a reputed eCommerce web design company that would help you in creating the right site for your products. The company would also ensure that the site is maintained properly and new features are instilled and upgraded as needed.

While choosing the right company that offers services for eCommerce website design, you also need to keep in mind about the three essential elements that make the most successful website. These are:
  • High quality content: Your website should be more than just a selling page. You need to provide value to the customers, to make them return to the site repeatedly. Whenever one chooses a product that is related to your site, the first name that would come to their minds should be yours. You need to post regular updates about the product details and reviews. Sometimes a casual research can lead to sale, if the content is of high quality and unique.

  • SEO or Search Engine Optimization: Creating a well optimized website can be really tricky and complex. Earlier, the ecommerce web designer and marketers used to implement keyword stuffing. They filled a page with certain key phrases or words that would make the page get higher page ranking. However, search engines have become more discerning nowadays. Manipulated websites get eliminated from the search engine rankings. Only an experienced ecommerce web designer knows the basic requirements of the search engine algorithms and works in accord with the SEO expert to deliver the best.

  • Easy navigation: If you put heavy graphics of large chunks of text into the website then the visitors would most likely go away. So, only a streamlined ecommerce web design is needed to make the website pleasing to the eye. There also needs to be a navigation bar to make the site user friendly. The right ecommerce website design would certainly bring in more visitors and compel them to stay longer. This results in more prospective customers.

Thursday, 31 October 2013

Critical Features of an Ecommerce Web Design in a Nutshell

The age of digital trading demands your commercial site to match steps with the modern day trends followed in eCommerce website design. You have to respond to this demand, in case your online venture wishes to make its digital presence felt before the targeted niche. Actually, this situation requires your website to play a double role. Unless it satisfies web regulations, attainment of its targeted ranking is far cry. It needs to have the essential X factor as well to let the visitor glued to the page and improve conversion rate. This requires a specific type of website design backed by few crucial features that you need to take up, in order to make your eCommerce site a standout from the crowd:

  • Trendy layouts harmonizing your tone of communication and the products available for the potential customers. For instance, think about a lifestyle store offering trendy stuffs, and the requisite layout available for the concerned ecommerce web design stays focused to elements of fashion to be displayed
  • As part of this specific web design requirement, there should be a search bar option that makes the browsing job easier for the customer. A standard ecommerce site host no lesser than millions of products and it calls for systematic categorizations of the items available in terms of price range, brand, type etc. For sub categorization, there should be options available to filter search results further

  • High resolution, expandable images of the items should give a 360 degree view of the products displayed. It’s a prerequisite for ecommerce web design jobs, and needs to be optimized properly to reduce loading time

  • Strategic usage of breadcrumb navigation enables the user to have a clear idea of the pages visited so far, before staying on the current page. Of course it saves a lot of time while going back to the previously visited pages, and indirectly propels user satisfaction

  • The proposed ecommerce website design should highlight Call to Act (CTA) buttons properly, preferably on each of the pages of the website. Customers, after navigating to the pages maintained for making purchase should be intimated clearly about the necessary details like  delivery charges, payments, clauses for order placement and cancellation etc.