Saturday 30 November 2013

Essential Things to Remember in Making E-Commerce Web Design

The main focus of your online business is your online store. There would be customers from around the world trying to log in at different times of the day. This necessitates the e-commerce web design to be fresh, easy to operate and providing easy navigability. You are making your store available 24*7 even when you are not available. To enable a better shopping experience for your customers, you need to take care of e-commerce website design and increase sales.

Make a website which is user friendly

An eCommerce web design which is user friendly enables the user to easily work through the pages. The customer would require working though a site which appears good and professional has proper functionality and can be easily navigable.

In terms of appearance, the website should be something which attracts customer’s attention. It should have a simple style which does not disturb the user’s attention from the purpose, have buttons which are easily accessible, images which are both attractive and of quality. The logo should be able to brand your business better.

The functionality is one very important aspect of a website. You should not be putting in broken links or links to irrelevant pages. All the buttons, links as well as other elements should be functioning well without creating hassle for the user. Avoid keeping too many buttons and procedures, it irritates the user. Your customer will think twice before buying from your site the next time if there are too many buttons that he/she has to work for the purchase.

As an e-commerce web design, you need to carefully consider your website’s navigation. Smooth navigation through the pages, the customer should not have to look for icons and tabs to find what he/she is searching is very important for the website to work well. Pages which break up while opening or take the customer through other pages, which is not what the customer is wishing to find at that time, can irritate the customer and discard the website.

To create a good user experience, you need to remember that your e-commerce website design is to attract a handsome customer base and not distract them.

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